The event management industry lacks robust software designed for the unique needs of the event management industry. Many event planners rely on tools not made for the industry and attempt to find alternative solutions for the tasks they must accomplish.
In today's episode, Will and Brant talk about the event management industry's unique client base and where event management software fails to meet client needs. Possible solutions to the lack of budgeting and profit margin projection tools include templates and building your own tool. Will and Brant explain how these options may work and how they have failed in the past.